When people design a website, they often forget to include a link to their homepage on their secondary pages. If you do not have a homepage link then your visitors may never be able to get back to the main part of your site. This article contains a number of tips on how to properly add a homepage link, so your visitors can always find a way home!
To make your website as easy to use as possible, consider using a fixed-position menu. This technique locks the navigation panel on the site in place whenever the user scrolls on the page. This is good for visitors, but also for internet marketing professionals, because it helps facilitate the desired action.
Don’t use splash pages for your site unless required by law, and especially don’t use a Flash intro. Most people just want to get to your content as quickly as possible, and don’t care to look at useless splash pages. If you have some amusing content that you absolutely want visitors to see, integrate it into the homepage instead.
Do not underestimate the value of a website that loads fast, with no slowdowns. If someone visiting your site has to wait a while in order for a page to load, it’s likely they will click off your site and leave. They probably won’t return.
If you believe your site may be accessed via mobile devices, you will want to keep your designs simple. The use of flash, excessive images, and complicated menus will not translate well to a mobile platform. Keep your page clean and simple, or create a specific mobile site for your users.
The content that appears on your site should be compelling and interesting. Your design is also important, but the content is the part that keeps visitors coming back. You’ll have more repeat visitors when you keep your content fresh and informative.
Learning some basic HTML will help you add some interesting extras to your site. For example, you can have words that follow your cursor, or a banner that flashes important information. Make sure to change the colors and fonts occasionally, so you seem more involved with the web site and its design.
Use breadcrumbs and make it so that clicking on the site logo returns you to the homepage. Breadcrumbs are markers that show where the visitor is in the site structure. For instance, the breadcrumbs might read “home > furniture > beds.” When the user clicks a link in the breadcrumbs, he can return to a page further up in the site hierarchy. Clicking on a business logo should generally take the visitor back to the homepage as well.
To help you create a website, you should learn HTML. Knowing HTML helps you understand how a website functions. When you understand how a website works, you can incorporate your own HTML code into your site. This helps you to easily correct changes without having to rely on outside programs to build your site. In other words, you have more control over your site’s content.
Having easy-to follow navigation throughout your website is key to increasing your traffic. Knowing how to create navigation which is simple to use is key in designing well. Use the advice here to gain insight about proper link location.